X-Press developed a team devoted exclusively to the production of publications. From the inception of a differentiated editorial project, that meets the communication challenges proposed by the client, to the agenda, production of texts, diagramming and print shop control, the agency is ready to operate in all stages of preparation of annual reports, magazines, newspapers, folders, direct mail and newsletters.
The strategy is to use the agency's communications know-how to create publications that will convey messages in an intelligent way, ensuring the interest of the target public through the use of a special graphic project, allied to an experimented writers team.
The Magazine Idéia, winner of the ABERJE SP 2003 Award in the innovation category, is produced by the X-Press Publications Team for Cia. Suzano de Papel e Celulose. It is an example of the excellent results produced in practice by this behavior. Another product that deserves to be highlighted is Embratel's Social Report 2002, whose graphic and editorial project, texts, articles and print shop control were conducted under the agency's responsibility.
The X-Press Publication Team also develops the internal communications for Unilever Bestfoods, prepares the text and articles for the ILSI Brasil Newsletter for the Brazilian section of the International Life Sciences Institute, edits the magazine Schneider Electric News, produces “Parque D. Pedro em Revista” for the Campinas shopping mall, a magazine for Shopping Mall Metrópole, in São Bernardo do Campo, and Vitrine Boa Vista, with novelties around the shopping mall that is being built in the region of Santo Amaro, in São Paulo. In addition, the team produces and coordinates the Magazine A Ilha (The Island), publication for the Sun & Sea company, distributed on board the ship Island Escape.